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Jeana Wirtenberg, Ph.D. has worked within all four sectors: Business, Federal and State Government, Nonprofits, and Academia. Using her unique When It All Comes Together!tm systems approach, she focuses on producing extraordinary results: o Solving intractable problems o Fostering collaborative win-win relationships across organizational and institutional boundaries o Manifesting socially responsible and sustainable organizational values o Linking employee, customer, community, environmental, and financial results
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When It All Comes Together!tm |
The institutions we have inherited are in many ways fundamentally flawed and incapable of delivering on their higher purpose or promise, because of the systemic forces that are their underpinnings, that form the basis for their rewards and reinforcements, and that drive their behaviors. Therefore, we focus on designing new institutions and new collaborative, partnership win-win models, that provide systemic support for the organizational drivers and behaviors that we want to create and sustain.
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Jeana Wirtenberg Ph.D, shown here
working from her home in Montville, is an expert at human resources
pertaining to the green industry. Wirtenberg is an author of journals
and books as well as the President and CEO of Transitioning to Green. ("Daily Record" staff photo: Meghan Ryan)
From the (Morris County, NJ) Daily Record, August 17, 2010:
Looking for a green job in New Jersey? Montville, NJ expert Dr. Jeana Wirtenberg can help
Jun 1, 2010
Transitioning to Green LLC Founder and HR
Thought Leader Builds Bridges to the Green Economy with HRPS
EXCERPT: With a 30 year back ground in
human resources, Jeana quickly realized that there is a missing
element in implementing organizations’ green initiatives: HR leaders
and HR professionals must step up and play a stronger role in moving
organizations toward sustainability.
As People & Strategy’s editor for
organizational effectiveness and the editor for the just published
Special Issue of People & Strategy “Transitioning
to the Green Economy” Jeana gathered multidisciplinary
thought leaders and compelling case studies from around the world
pointing to the need for HR’s role in the sustainability movement.
This must read latest issue of People & Strategy
is available for purchasing at www.hrps.org
or contact Theresa Wojtalewicz at twojtalewicz@hrps.org for hard
copies and multiple reprints.
Transitioning to Green LLC Founder and HR Thought Leader Builds
Bridges to the Green Economy with HRPS: Linking Talent with the
Opportunity in the Green Economy
May 31, 2010 Montville, N.J. – Human Resources (HR)
thought leader Jeana Wirtenberg, Ph.D. is building bridges with HR
professionals to link talent with opportunity in the emerging green
economy. Jeana founded Transitioning to Green LLC when she had an
epiphany “It will be the people in organizations and not technology
alone that will make the transition to a green economy possible.” She
believes the talent of currently underutilized and displaced people
should be applied to satisfy the enormous need for such talent in the
emerging green economy. She set out on a mission to link all the
talented people in the United States with emerging opportunities in the
green economy to accomplish all the critically important work that
needs to get done.
With a 30 year back ground in human resources, Jeana quickly realized
that there is a missing element in implementing organizations’ green
initiatives: HR leaders and HR professionals must step up and play a
stronger role in moving organizations toward sustainability.
As People & Strategy’s editor for
organizational effectiveness and the editor for the just published
Special Issue of People & Strategy “Transitioning
to the Green Economy” Jeana gathered multidisciplinary
thought leaders and compelling case studies from around the world
pointing to the need for HR’s role in the sustainability movement.
This must read latest issue of People & Strategy
is available for purchasing at www.hrps.org
or contact Theresa Wojtalewicz at twojtalewicz@hrps.org for hard
copies and multiple reprints.
“My big thanks go to Jeana for putting together this
thought-provoking issue, full of intriguing and necessary insights,
research, case studies and book reviews on how business can become more
sustainable and the role HR should play in guiding this transformation.
We are very fortunate to have her thought leadership on this essential
topic”, said Ed Gubman Ph.D., People & Strategy Executive
Editor.” Jeana’s hope is that, “with this Special Issue,
‘Transitioning to the Green Economy’, we have achieved our goal of
simultaneously advancing the field of human resources and helping
define HR’s role in effecting the transition to the green economy.
Working together we can create a sustainable future—for our businesses
and our world. There is no reasonable alternative, as there is no
business in a society that fails. We have an awesome opportunity. Let’s
rise to the occasion together.”
Transitioning to Green LLC provides services rooted in a holistic,
systems based perspective to support clients in addressing all aspects
of sustainability. How people leverage their skills, talents and
knowledge is highly determinate of the success of the sustainable
enterprise. Research has shown that companies with a strong
triple-bottom-line or sustainability focus realize benefits in several
areas on the human side of sustainability, including leadership, talent
management, employee engagement, high performance cultures and change
management. These companies have reduced recruiting and attrition costs,
and increased employee productivity and engagement.
Transitioning to Green LLC helps enterprises meet their short-term
and long-term objectives and utilize HR’s role in recruiting and
training the talent needed to effect the transition to the green economy.
We work with organizations to co-create their sustainability
strategies, support their implementation and improve their green
outcomes.
“I cannot say enough about how valuable and inspirational your work
has been to me. I cannot tell you how many people that I have
recommended it to as it is the first publication that I have read that
really tackles this issue in a holistic way. Thank you for your
leadership in this space” said Mark Gasta, Senior Vice President and
Chief Human Resources Officer, Vail Resorts Management Company. To find
out how Transitioning to Green LLC can help your organization
transition into the green economy, call 1-973-335-6299 or email
jwirtenberg@transitioningtogreen.com.
# # #
About Transitioning to Green™ LLC
Transitioning to Green™ is a professional
membership organization dedicated to the green transformation, and
comprises leaders in the area of sustainability,
industry, academia and organizational leadership. Sustainable
development goes beyond environmental protection. Economic, social and
environmental processes are interconnected. It is an integration of
three dimensions to form a Triple Bottom Line Path to
Sustainability: People: Employees and Communities; Planet:
Environment and Natural Resources; Profits: Financial and
Economic. We help managers capture opportunities and reap the benefits
of sustainable business practices for enhancing business performance.
To learn about Transitioning to Green visit www.transitioningtogreen.com.
Join our LinkedIn Group http://www.linkedin.com/groups?gid=2846624&trk=myg_ugrp_ovr;
Find us on Twitter at http://twitter.com/TTGtoGreen.
In 2007 HRPS published their “first special issue on the topic:
Building the Triple Bottom Line—HR’s Contribution., The lead article by
Jeana Wirtenberg, Joel Harmon, Bill Russell and Kent Fairfield of the
Institute for Sustainable Enterprise at Fairleigh Dickinson University
was ‘HR’s Role in Building a Sustainable Enterprise.’.
Subsequently, Jeana Wirtenberg edited The Sustainable Enterprise
Fieldbook: When It All Comes Together, in collaboration
with Bill Russell, Dave Lipsky and the Enterprise Sustainability Action
Team (Greenleaf Publishing/AMACOM 2008) and has become one of the
world’s leaders in research, consulting and speaking on business, HR
and sustainability,” said Ed Gubman. In addition, Jeana presented on “Building
Bridges to a Green Economy: Discovering and Unleashing HR’s
Contribution” at this year’s 33rd Annual
HRPS Global Conference in San Diego on April 27th.
About HRPS
HRPS, a nonprofit organization with
headquarters in Chicago, has been the premier global association and
network of senior human resource executives and thought leaders since
1977. In support of its worldwide membership, HRPS serves as a global
forum for presenting the latest thinking and information about the HR
implications of key business issues and strategic HR practices; offers a
broad range of professional development programs with distinguished
human resource scholars, practitioners and business leaders; and builds
networks of diverse individuals to exchange leading-edge HR ideas,
information and experiences. People & Strategy
is the award-winning professional journal of the Human Resource
Planning Society. At a time when organizations in every industry are
looking to go “green,” this special issue provides much-needed advice
and examples that business leaders can use to guide their companies
towards increasing sustainability.
Transitioning to Green
Careers™ Certificate Program announced!
Fairleigh
Dickinson University and the Transitioning to Green Foundation
are pleased to announce a groundbreaking three-month certificate
program called Transitioning to Green Careers™. Recently
approved by the NJ State Department of Labor (DOL) Training Grants
through local One Stop Career Centers, the program aims to give
professionals in transition the necessary tools to learn and apply
leading-edge knowledge of green and sustainable business practices that
can make them more marketable in their job search.
For further information: http://inside.fdu.edu/prpt/ttg.html
To view a five minute interview on this program, with Dr. Jeana
Wirtenberg, Senior Advisor, External Relations, at FDU's Institute for
Sustainable Enterprise, click here: http://transitioningtogreen.com/Events/alias-17
An important new book: "The Sustainable Enterprise Field Book -- When It All Comes Together," edited by Jeana Wirtenberg with William G. Russell and David Lipsky. Published by Greenleaf Publishing.
For further information, and to order: http://www.thesustainableenterprisefieldbook.net
Or order directly from Amazon.com or BN.com. Inspection copies may be requested by emailing Rosemary Carlough, RCarlough@amanet.org; please also cc Jeana Wirtenberg.
Please also see: Sustainable Enterprise AMACOM Flier
And for articles and reviews of interest:
Listed as "Recommended Reading" in the January, 2010 issue of "The CEO Refresher": http://www.refresher.com/ceo.html
http://www.libraryjournal.com/article/CA6630783.html
“What follows is a sampling of green business materials ... a couple engage the scientific, vexingly complex aspects of business greening and would belong on a sustainability manager's desk (e.g., The Sustainable Enterprise Fieldbook) .... Starred (*) items are essential for most collections.”
Review of "The Sustainable Enterprise Fieldbook" in "People & Strategy Journal," Volume 31.3 (Fall 2008)

Awarded "Four Books" (highest possible rating) "Must Read"
"Partnership of People, Profit, Planet" from "The Record" (North Jersey Media Group), September 30, 2008.
"The New Color Of Money" from "Publishers Weekly," May 26, 2008.
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Announcing the publication on 1 July 2008 of
THE SUSTAINABLE ENTERPRISE FIELDBOOK
WHEN IT ALL COMES TOGETHER
Edited by Jeana Wirtenberg with William G. Russell and David Lipsky
in collaboration with The Enterprise Sustainability Action Team
The Sustainable Enterprise Fieldbook: When It All Comes Together is now available and already selling fast. Order your copy online now and receive 10% discount.
See below for more details.
"This brilliant collection of essays lays the foundation for building a sustainable society. All boards of directors and their leadership should make this book required reading."
Warren Bennis, Professor, University of Southern California; co-author of Judgment: How Great Leaders Make Winning Calls and Transparency: How Leaders Create a Culture of Candor
"The Sustainable Enterprise Fieldbook focus[es] on the human side of sustainable enterprise - the organizational, behavioral, and even cognitive challenges. It is a must-read for anyone trying to make sustainability happen in the real world."
Stuart L. Hart, S.C. Johnson Professor of Sustainable Global Enterprise, Cornell University; author of Capitalism at the Crossroads
"Managers everywhere desperately need books like The Sustainable Enterprise Fieldbook in order to get started on the journey."
Peter Senge, Founder of SOL; Senior Lecturer, Behavioral and Policy Sciences, MIT Sloan School of Management; author of The Fifth Discipline and co-author of The Necessary Revolution
"The most comprehensive sourcebook for leaders, managers, practitioners, and all those committed to working within their communities and organizations to nudge the human family toward sustainable societies, living in peace with each other and nature."
Hazel Henderson, author of Ethical Markets: Growing the Green Economy; President, Ethical Markets Media, LLC, USA and Brazil
"The Sustainable Enterprise Fieldbook is a compendium of activities, cases, tools, and principles on which to establish the organization of the future . . . This Fieldbook is both a good introduction and a thorough exploration of how to create a better social, economic, and environmental world that affects us all."
Dave Ulrich, Professor, Ross School of Business, University of Michigan; Partner, The RBL Group

THE SUSTAINABLE ENTERPRISE FIELDBOOK:
WHEN IT ALL COMES TOGETHER
Edited by Jeana Wirtenberg with William G. Russell and David Lipsky
in collaboration with The Enterprise Sustainability Action Team
320 pp | 234 x 156 mm | hardback | ISBN 978-1-906093-09-9 | Published 1 July 2008
List price: GBP21.95 EUR32.95
North American customers click here
ORDER ONLINE NOW AND RECEIVE 10% DISCOUNT
Free to view/download: "Introduction and Overview" by Jeana Wirtenberg, William G. Russell, and David Lipsky.
You can also request a review copy or an inspection copy.
Today, managers and leaders of organizations, in both the private sector and civil society, are being challenged as never before to find ways to play a proactive role in addressing the concerns of sustainable development. But they are often overwhelmed by a bombardment of conflicting messages from the media, shareholders, customers, employees, and NGOs. The Sustainable Enterprise Fieldbook helps managers deal with this confusion. It teaches them how to strike a better balance, moving from an "either/or" mind-set to one that holistically embraces social, environmental and economic issues simultaneously. It addresses the "what" ("what is a sustainable strategy for a company or organization?") as well as the "how" ("how do we go about building a sustainable enterprise?").
The Sustainable Enterprise Fieldbook has been put together by an outstanding network of experts from business (Microsoft, Sony, Philips, and AIG), consultancies, and academia. Its aim is to teach and guide leaders, managers, practitioners, students, and professors in every sector of society, and in every industry, in creating a successful and sustainable enterprise. By making the steps needed clear, understandable, and simple to follow, the book naturally engages readers in their journey and encourages their participation in three key ways: by increasing their understanding and awareness of what sustainability means at a conceptual and practical, as well as a personal, level; by energizing and expanding people's commitment to building sustainable enterprises; and by providing readers with extensive tools and techniques so they can individually and collectively take actions that will improve the social, environmental, and economic performance of their organizations in both the short and long term.
Each chapter of the book illustrates through models, tools, cases, stories, and examples from a wide range of companies how to integrate sustainability into the day-to-day realities of running a business. Managers are coached, facilitated, and guided to enable them to create a better balance between the short and long term, to help them to become change agents in their organizations and to provide answers to the question "How do I make a difference?" Some of the areas covered are leadership, strategy, managing change, employee engagement, metrics and measurement, networks, and globalization.
Readers of The Sustainable Enterprise Fieldbook will find access to the innovative "Living Fieldbook", which is an online community support service providing ongoing updated assistance in building a sustainable enterprise.
The Sustainable Enterprise Fieldbook offers an ingredient that has been missing in the enormous outpouring of information on organizations and sustainability: an holistic integration of solutions, which will make the journey personal for each reader.
TABLE OF CONTENTS
Foreword
Georg Kell, Executive Head, UN Global Compact
Part I. Understanding reality: our context for The Sustainable Enterprise Fieldbook
Introduction and overview
Jeana Wirtenberg, William G. Russell, and David Lipsky
Part II. Preparing the foundation for a sustainable enterprise
1. Leadership for a sustainable enterprise
Richard N. Knowles, Daniel F. Twomey, Karen J. Davis, and Shakira Abdul-Ali
2. Mental models for sustainability
John D. Adams, Linda M. Kelley, Beth Applegate, and Theresa McNichol
3. Developing a sustainability strategy
Joel Harmon, Flynn Bucy, Susan Nickbarg, Govi Rao, and Jeana Wirtenberg
Part III. Embracing and managing change sustainably
4. Managing the change to a sustainable enterprise
Gregory S. Andriate and Alexis A. Fink
5. Employee engagement for a sustainable enterprise
Kent D. Fairfield, Richard N. Knowles, William G. Russell, Jeana Wirtenberg, Sangeeta Mahurkar-Rao, and Orrin D. Judd
6. Sustainable enterprise metrics and measurement systems
William G. Russell, Shakira Abdul-Ali, Gil Friend, and David Lipsky
Part IV. Connecting, integrating, and aligning toward the future
7. Sustainable globalization: the challenge and the opportunity
Victoria G. Axelrod, Joel Harmon, William G. Russell, and Jeana Wirtenberg
8. Transorganizational collaboration and sustainability networks
William G. Russell, Jenny Ambrozek, Victoria G. Axelrod, Jane Carbonaro, and Linda M. Kelley
Part V. When it all comes together
9. A new beginning: when it all comes together
Jeana Wirtenberg, David Lipsky, and William G. Russell
Coda. An invitation to participate with us in the Living Fieldbook
Glossary of terms
About the contributors
Index
web: http://www.greenleaf-publishing.com
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